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Web 2.0 is passing the hype stage becoming real and entering into our life. SaaS
(software as a service) model like Salesforce has become the standard business
model. Israeli web 2.0 companies like Kasamba are bought at 40M USD. Learn how
to modify your product, service and business model to fit the web 2.0 wave.
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- Web 2.0 Background and Discovery
- The background and growth of Web 2.0
- Oreily Web2.0ness examples
- Web 1.0 vs. Web 2.0
- Web 2.0 concepts
- Constant beta, Meshup, Longtail,, trust, Network effect, integration,
open-source, some rights reserved, socialization ,participation, rating
- The ABCs of Launching a web2.0 service
- Define the service?
- Revenues: User interaction, referrals, data, content, advertisement, partnerships
- Expenses: Development, free services costs , IP Rights, infrastructure
- Marketing: Saying "viral" is not enough
- Free and Premium services, Revenue sharing, Open source, partnerships, Integrate & Outsource, stickiness
- Web 2.0 in mobile
- Learn by example: What’s in the market today?
- Location based services
- Proximity based services
- File/Music/video sharing on mobile
- Mobile Social Communities
- Mobile P2P networks
- Mobile design issues
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- Web 2.0 in VoIP - The Skype revolution
- VoIP and rating - Palore
- Taking it back to the PSTN – Jajah, Rebtel
- VoIP Over Mobile – Fring, iSkoot
- The role of extended presence- twitter
- Web 2.0 in Video = Flash?
- What comes after youtube?
- P2P Streaming Joost and bittorrent applications
- Video based socialization - Flixter
- Web based editing – Jumpcut
- How to do things right ?- Cyworld
- Video advertisement personalization
- Future trends: video based socialization
- Web 3.0
- WEB 3.0 Overview
- Future Trends
- Conclusion
- Glossary
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- Product manager, Project manager, Managers and developers interested in learning
the effects of web 2.0 on real product and services design, business models in
the fields of video, VoIP and mobile applications.
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